Privacy Policy
Last updated: December 12, 2024
1. Information We Collect
When you visit Nordics Today, we may collect certain information automatically, including:
- Your IP address and browser information
- Pages you visit and time spent on our site
- Referring website information
- Device and operating system information
2. How We Use Your Information
We use the collected information to:
- Provide and improve our news service
- Analyze website usage and performance
- Serve relevant advertisements through Google AdSense
- Ensure website security and prevent abuse
Legal Basis for Processing (GDPR Article 6)
We process your personal data based on the following legal grounds:
- Consent (Art. 6(1)(a)): For advertising cookies and analytics. You provide consent through our cookie banner before any tracking occurs.
- Legitimate Interest (Art. 6(1)(f)): For essential website functionality, security measures, and fraud prevention. Our legitimate interest is to operate a secure, functional news platform.
- Legal Obligation (Art. 6(1)(c)): Where we are required to retain certain data to comply with legal requirements.
You may withdraw consent at any time by clicking "Cookie Settings" in the website footer. Withdrawal does not affect the lawfulness of processing based on consent before withdrawal.
3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience. When you first visit our site, you'll see a cookie consent banner allowing you to manage your preferences.
Types of Cookies We Use:
Essential Cookies (Required)
Required for basic website functionality, navigation, and security. These cannot be disabled.
Analytics Cookies (Optional)
Help us understand how visitors use our site through anonymized data. We use this to improve user experience.
Advertising Cookies (Optional)
Used by Google AdSense to serve relevant advertisements. These track your browsing to show personalized ads.
You can control cookie settings through:
- Our cookie consent banner (shown on first visit)
- Your browser preferences and settings
- Third-party opt-out tools (see Google AdSense section below)
Note: Disabling certain cookies may affect website functionality and your user experience.
4. Google AdSense and Advertising
How Advertising Works
We use Google AdSense to display advertisements on nordicstoday.com. This service may collect and process information about your visits to help serve relevant ads.
Data Collected by Google AdSense
Google may collect:
- Your IP address (anonymized)
- Pages you visit on our site
- Time spent on pages
- Clicks on advertisements
- Browser type and device information
- Information from other websites you've visited (for ad personalization)
Personalized vs Non-Personalized Ads
By default, Google may show personalized ads based on your interests and browsing history. You can opt out of personalized advertising while still seeing ads.
Your Control Options
- Opt out of personalized ads: Visit Google's Ads Settings
- Opt out of all interest-based ads: Visit Digital Advertising Alliance
- Learn more about Google's practices: Read Google's Privacy & Terms
Note: We do not control the content of ads or the data collected by Google. Please review Google's privacy policy for detailed information about their practices.
5. Data Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties, except:
- With your explicit consent
- To comply with legal obligations
- To protect our rights and safety
- With service providers who assist in operating our website
6. Your Rights (GDPR)
Under the General Data Protection Regulation, you have the following rights:
- Right of Access (Art. 15): Request a copy of your personal data
- Right to Rectification (Art. 16): Correct inaccurate data
- Right to Erasure (Art. 17): Request deletion of your data
- Right to Restriction (Art. 18): Limit how we use your data
- Right to Object (Art. 21): Object to processing based on legitimate interest
- Right to Data Portability (Art. 20): Receive your data in a portable format
- Right to Withdraw Consent (Art. 7): Withdraw consent at any time via Cookie Settings
To exercise these rights, contact us at info@nordicstoday.com. We will respond within 30 days.
Right to Lodge a Complaint: If you believe your data protection rights have been violated, you have the right to lodge a complaint with a supervisory authority. For Swedish residents, this is Integritetsskyddsmyndigheten (IMY) at www.imy.se.
7. Data Security
We implement appropriate security measures to protect your information against unauthorized access, alteration, disclosure, or destruction.
8. Children's Privacy
Nordics Today is a general news website not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.
9. International Data Transfers
Some of our service providers are located outside the European Economic Area (EEA). When your data is transferred internationally, we ensure appropriate safeguards are in place:
Services Involving Data Transfers:
- Google (Analytics, AdSense): United States — protected under the EU-US Data Privacy Framework
- Hosting Infrastructure: Data processed within the EEA where possible
For transfers to countries without an EU adequacy decision, we rely on Standard Contractual Clauses (SCCs) approved by the European Commission, or the service provider's certification under the EU-US Data Privacy Framework.
10. Terms of Service
For information about acceptable use of our website, please review our Editorial Policy. By using nordicstoday.com, you agree to both this Privacy Policy and our editorial standards.
11. Contact Us
If you have questions about this Privacy Policy, please contact us at:
Email: info@nordicstoday.com
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.